turfcoach

For the pitch.
For the people
behind it.

We build software for grounds teams. Bringing the work on the pitch and the information behind it into the same picture.

The story
of turfcoach.

Sport studies almost every part of performance. We focus on the ground beneath it.

Since 2021, we’ve been bringing turfgrass science and technology together, working with grounds teams to understand what matters on the pitch.

  1. First Leipzig. Then Berlin.

    turfcoach is founded. After a first chapter in Leipzig, we move to Berlin to develop the product.

  2. Into the grounds team’s hands.

    Our first software platform launches, built for the people caring for the playing surface.

  3. Beyond football.

    We expand into other sports, including lawn tennis, American football and baseball.

  4. A new chapter with the DFL.

    turfcoach becomes a tool for pitch management across the 36 stadiums of the Bundesliga and 2. Bundesliga.

  5. Our own sensors. Closer to the pitch.

    We develop our own sensors, bringing hardware and software together to connect measurements on the pitch with the information grounds teams use every day.

A turfcoach presentation at the EU Sport CongressThe turfcoach team together

People behind
the pitch data.

We’re a team based in Berlin, working with the people who care for pitches around the world. Research, software and conversations on the ground all shape what we build.

Meet turfcoach

Our work is
being recognised.

The pitch is earning its place in the conversation about sport’s future. Our journey has brought recognition for both technology and sustainability.

Working with the DFL.
Across both leagues.

turfcoach supports greenkeeping in the Bundesliga and 2. Bundesliga, connecting pitch information with the grounds teams, clubs and league.

Our work is also featured in the DFL’s Stadium Innovations report.

  • An idea gaining ground.

    In 2023, we won Best Sports Tech Startup at World Football Summit. We were also among the winners of GSIC’s first International Sports Groundbreakers Challenge.

  • Recognition across sports technology.

    The following year, turfcoach was named Start-up of the Year at the Sports Technology Awards. Another milestone for a company focused on the ground beneath the game.

  • Sustainability belongs in the same story.

    Understanding a pitch also means understanding the resources that go into it. In 2024, turfcoach was a finalist for the SPOBIS Sustainability in Sport award.

A closer look
at the science.

Our paper library explores the turf, the conditions around it and the interaction between the surface and sport.

Two turfgrass samples with their soil profiles on laboratory dishes

Let’s start
with your pitches.

Tell us about your team and what you want to understand.