We exist to give every groundskeeper, facilities director, & sports organisation the same intelligence that elite teams rely on — turning turf data into decisions that win matches, prevent injuries, & protect the planet.
Data for sports on grass.turfcoach exists at the intersection of sports science & turfgrass agronomy. We build data tools that help the people who manage playing surfaces make smarter, faster, & more sustainable decisions.
For too long, pitch management has relied on intuition & tradition. We believe every grass surface deserves the same analytical rigour that performance teams apply to athletes — because the pitch is part of the team.
From a Premier League stadium to a municipal multi-sport facility, turfcoach brings AI-powered analytics, real-time monitoring, & deep agronomic knowledge to the people who care for the surface.
Pitch conditions directly influence match outcomes, injury rates, & athlete performance. We quantify what was previously unmeasured.
Smarter data means less water, fewer agrochemicals, & a smaller carbon footprint — without compromising playing quality.
Elite analytics shouldn't be a luxury. We make professional-grade pitch intelligence available to organisations at every level of sport.
After a short period in Leipzig, turfcoach moved to Berlin to develop the product.
First SaaS product launched for groundskeepers.
Five formal research areas established — with continuous monitoring of peer-reviewed literature & automated integration of validated findings into recommendations.
Expanded into multiple sports beyond the world of association football into lawn tennis, American football, baseball & many more.
turfcoach operates in more than 30 countries on 5 continents & in more than 10 different sports.
turfcoach serves sports organisations across football, tennis, rugby, American football, cricket, baseball, & multi-sport facilities — with a platform grounded in the world's most comprehensive applied turfgrass science programme.
The pitch matters differently to a groundskeeper, a stadium operations team, & a competition director. turfcoach is built for all of them — with role-specific views, alerts, & reporting.
turfcoach is built on five continuously updated research areas – synthesising peer-reviewed turfgrass science, sports medicine, & agronomic literature into the models that power your daily platform.
"This innovation has the potential to revolutionise data-based turf care in groundskeeping & generate considerable added value in terms of resource use, training ground & stadium turf quality, injury prevention & performance characteristics of the pitch."
"We have been working with turfcoach for over a year & are impressed by their passion & innovative potential. The AI-based turf maintenance has stimulated interesting processes throughout our club, especially with regard to sustainability & injury prevention."
"This is an idea with great potential in professional sport. This technology meets a need in sport which is gaining momentum."
"turfcoach impressed a panel comprising sports industry professionals from Microsoft, SportSG, FIFA, LaLiga, Real Madrid, & Singapore Cycling Federation. A worthy winner of the International Sports Groundbreakers Challenge."
Enabling green infrastructure maintenance under optimal resource consumption — saving water, fertilizer, & pesticides across urban sports facilities.
By enabling play on agrochemical-free turfgrass, turfcoach delivers a double benefit: healthier surfaces for athletes & reduced chemical burden on ecosystems.
Using less irrigation, fewer pesticides, & reducing the carbon footprint of pitch maintenance to protect terrestrial biodiversity on lawns & sports grounds globally.
Sport is a major driver of societal change. We partner with governing bodies & federations to support their commitments under the Paris Climate Agreement.
See how turfcoach can transform the way you manage your playing surface — from reactive maintenance to real-time intelligence.